Free plan
Free
$0
- Up to 50 orders/month
- Full feature access
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Comparison · Juicy vs TrueProfit
Juicy vs TrueProfit (2026): Pricing, Free Plan & MCP Compared
A fast, honest breakdown of pricing and features, so you know which tool fits your store before you switch.
Quick answer: Juicy includes the same feature access on every plan, including a free plan, then $29 or $49/month. TrueProfit starts at $35/month with no free plan, and lists marketing attribution on its $200/month Enterprise plan. Both offer an MCP for ChatGPT and Claude.
Juicy dashboard
TrueProfit dashboard
At a glance
| Juicy | TrueProfit | |
|---|---|---|
| Starting price | Free (up to 50 orders/mo) | $35/mo (no free plan) |
| Top plan | $49/mo | $200/mo |
| Free trial | 7 days + a permanent free plan | 14 days |
| Annual discount | Not applicable at this pricing structure | None currently offered |
| Shopify rating | 4.9★ (100 reviews) | 4.9★ (910 reviews) |
| Launched | April 2025 | July 2019 |
| Languages | 11 languages, including Swedish, German, and Japanese | 3 (English, French, Spanish) |
Convinced by the numbers above? Start free, no card required.
Try Juicy freeWhy merchants choose Juicy
- ✓Real free plan, no card required, full features included
- ✓Same feature set on every Juicy tier. TrueProfit lists marketing attribution on its $200/mo Enterprise plan, and offers an MCP for ChatGPT and Claude
- ✓AI insights via Shopify's Sidekick, plus its own MCP connector to connect ChatGPT, Claude, and more
- ✓Historical margin lock-in: update costs without rewriting past profit
- ✓Exportable P&L reports on every plan, including Free
Feature comparison
| Feature | Juicy | TrueProfit |
|---|---|---|
| Cost tracking (COGS & shipping) | ✓Same on every plan, plus historical margin lock-in | ✓5–unlimited COGS zones depending on plan |
| Ad attribution | ✓Meta, Google, TikTok, Snapchat, Pinterest, Microsoft Ads, AppLovin, every plan, free included | !More channels overall, but full attribution is Enterprise-only ($200/mo) |
| AI / LLM integration | ✓Built into Shopify's AI Sidekick, plus its own MCP connector to connect ChatGPT, Claude, and more, every plan | ✓Offers TrueProfit MCP for ChatGPT and Claude |
| Customer Lifetime Value | –Not currently offered | ✓Dedicated CLV & cohort analysis, every plan |
| P&L reporting | ✓Full cost & profit breakdown, including exportable P&L reports, every plan | ✓Dedicated P&L report, Advanced plan and up |
| Multi-store | ✓Combined dashboard across stores | ✓Combined dashboard across stores |
Pricing
Juicy
Starter
Growth stores
$29 / mo
- Up to 500 orders/month
- Full feature access
- 7-day free trial
Advanced
Scaling teams
$49 / mo
- Above 500 orders/month
- Full feature access
- 7-day free trial
Every plan, including Free, gets the same features. You only pay more as your order volume grows.
TrueProfit
Basic
$35/mo
Profit dashboard, CLV, quantity-based COGS
Advanced
$60/mo
+ Product Analytics, P&L report
Ultimate
$100/mo
+ Ad Sync Custom Rules, unlimited COGS zones
Enterprise
$200/mo
+ Marketing Attribution, unlimited seats
No free plan and no annual discount. TrueProfit is trial-then-pay on every tier, and lists marketing attribution on the $200/mo Enterprise plan. It also offers an MCP for ChatGPT and Claude.
Juicy is a good fit if:
- ✓You want the same features on every plan, including free
- ✓You want attribution and an MCP for ChatGPT or Claude on Juicy's plans, including Free
- ✓You want costs to preserve historical margins as they change over time
Where TrueProfit does more
In the interest of transparency: TrueProfit has one thing Juicy doesn't offer today, cohort-based Customer Lifetime Value analysis on every plan. It's also been around longer, live since 2019 with a larger review base (910 vs. Juicy's 100). TrueProfit offers an MCP for ChatGPT and Claude.
FAQ
Is TrueProfit more expensive than Juicy?
TrueProfit's entry plan starts at $35/month with no free option, while Juicy has a permanent free plan and paid tiers at $29 and $49/month. TrueProfit lists marketing attribution on its $200/month Enterprise plan. It also offers an MCP for ChatGPT and Claude. Juicy includes attribution and an MCP on every plan.
Does Juicy have AI features like TrueProfit?
Yes. Juicy integrates with Shopify's built-in AI Sidekick, and also has its own MCP connector so you can plug it into ChatGPT, Claude, and other AI tools directly. Both are included on every Juicy plan. TrueProfit also offers an MCP for ChatGPT and Claude.
Comparison last verified 9 Oct 2026, against trueprofit.io/pricing, the TrueProfit Shopify App Store listing, and Juicy's listing. Pricing and features change. Check both companies' current pages before making a decision.
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Try Juicy free on the Shopify App StoreAlso comparing tools? See how all the top Shopify profit apps compare, or look at Juicy Profit Analytics. See also Juicy vs Triple Whale and Juicy vs GoProfit. Or see how Juicy's Total Sales number is calculated.